EcoPark ADVENTURES
Ecopark Adventures is a group of treetop adventure parks and nets spread throughout France and Belgium. Founded in 2008, the group has 12 parks with new openings in the coming months. Adults, teenagers and children as well as sports groups, associations or companies can spend intense and quality moments together in nature while doing sports. What a pleasure to work on this redesign with this dynamic and inspired team!
Services provided
Web & app
developments
Websites
Branding
SEO / SEA
Hosting &
support
Consulting
Cybersecurity
Case study
Need
The website needed to be modern and adapt to the group's development to easily find the park closest to home, to be able to book quickly online before going to the park and to be able to view the openings of the parks.
solution
We worked on designs of the new site in synergy with the Ecopark team to meet the expectations of their customers but also of their teams in the parks. Mobile navigation received special attention with mobile-first designs due to very high usage rates on phones. We highlighted their institutional offers that were less known as well as the frequently asked questions to prepare well for their visit.
Need
With the growing number of parks, visitors to the site needed to be able to easily visualize the location of parks near them.
solution
We created an interactive map displaying parks in France and Belgium with a filter to zoom in on certain regions with more parks such as Île de France.
Need
The offer for institutional groups was not very prominent on the existing site and Ecopark wanted to increase its visibility on the new site.
solution
We created specific sections in the menu, in each park, on the home page as well as with specific pages showing the wide range of services offered to groups.
Need
The site needed to gain visibility so that people looking for an activity near them could easily find information on Ecopark parks.
solution
We worked with our SEO partner to create content specific to user searches and structured data to provide search engines such as Google with key information about each park's offering.
