SEO / SEA
SEO (Search Engine Optimization) and SEA (Search Engine Advertising) are digital marketing techniques used to increase website visibility on search engines like Google. SEO is free and generates organic traffic, but takes time and effort to develop. SEA provides immediate results, but requires payment for advertisements and generates paid traffic.
Why are SEO and SEA important?
SEO and SEA are complementary and important because they allow people to easily find businesses online. They can be used to:
- Increase website visibility on search engines (SEO)
- Generate organic traffic, which is free and does not require a fee per click (SEO)
- Provide immediate results, but requires payment for advertisements and generates paid traffic (SEA)
- Both techniques can be used to grow qualified, relevant inbound traffic to websites.
How Tukan can help with SEO and SEA
Tukan is a digital agency that specializes in helping businesses improve their online visibility and reach through SEO and SEA. We leverage a team of experienced SEO and SEA experts who can help you:
- Understand your needs: We’ll start by understanding your business, your target audience, and your goals for SEO and SEA. We’ll also conduct a competitive analysis to see what other businesses in your industry are doing.
- Develop a custom strategy that’s right for your business. This strategy will take into account your budget, your goals, and your target audience.
- Implement your SEO and SEA strategy using the latest techniques and best practices. We’ll also track your results and make adjustments as needed.
- Manage your SEO and SEA campaigns on an ongoing basis. We’ll keep an eye on your results and make sure that your campaigns are running smoothly.
Here's how Tukan can help you with SEO and SEA:
Data-driven
We make decisions based on data, not gut instinct. We use a variety of tools and techniques to collect data.
Targeted
We focus on reaching your target audience with your campaigns. We'll use the right keywords and targeting options so your ads are seen by the people most likely to be interested in your offer.
Measurable
We track the results of your campaigns so you can see their performance. We'll also make adjustments as needed to ensure you're getting the most out of your investment.
Continual improvement
We're constantly improving our SEO and SEA techniques. We're always looking for new ways to help you improve your online visibility and reach.
We're here to help you improve your online visibility and reach so that you can attract more customers and grow your business.
View our portfolio
HEAR IT FROM OUR CLIENTS...
We have worked with Stephane and the team at TUKAN for 10 years to meet our web and app needs, for a number of our businesses from start up to maturity. They consistently deliver both great design and functional excellence. They are always responsive and proactive with best practice advice. Highly recommended.
John WynnCEO, SkiChums, Azronet, Symfony 
We have trusted the Tukan team since its beginnings, they have been able to maintain our digital marketing to the latest standards, not only through the style of our website but by integrating innovative features and a perfect fit to guarantee optimized SEO and SEA. Their responsiveness, their mastery of the latest trends and their friendly approach make Tukan much more than a service provider but a real partner.
Vincent ZinkCEO, Gravic Hungary
Countless projects, several years of co-operation – Tukanos are great guys, a team with reliable knowledge. Try them, you won’t be disappointed.
Tímea MègeClient Service Director, REWART
I particularly appreciate the collaboration with Tukan. The team is extremely responsive and proactive, which allows us to maintain a high level of quality for our software. Their technical expertise and deep understanding of our needs are valuable assets, particularly in the support and maintenance of the software and allows us to respond quickly to our customers' needs.
Julien DumezCMO, Syspertec
A very professional and tailor-made approach, with full focus on the client's needs. Highly responsive, efficient and an incomparable customer-centricity. You'll NEVER be disappointed!
Emmanuel SaincaizeCEO, Senseo Leadership
We have been using TUKAN’s service since 2021 when we asked them to completely re-design our webpage. The collaboration was smooth with them and they were very responsive. Thus, we have been able to upgrade our image and enhance our SEO which is key to our business.
Guillaume BernardFounder, Managing Partner, Agisanté
Enormous thanks to Tukan for the website of Planète Kayak. The team has been listening patiently, then turn up with creative, helpful, performant solutions for my young business specificities. Again they’ve always been available when I start using my news working tools, or whenever difficulties I might have encountered. I’ve enjoyed their reactivity, patience, calm and clear answers and solutions.
Agnes PénissonOwner, Planète Kayak
We have been working with the Tukan agency for 4 years and we have always been satisfied with their service. Stéphane listens to the needs of these clients and, with his team, he demonstrates great professionalism. Their responsiveness, combined with advantageous costs, are also big assets.
Lorène Brault EloyHead of Communications, Filien ADMR
In Tukan, I found a valuable partner to concretely realize the dream I had in mind: developing online coaching so that each young person learns to know themselves better and develops self-confidence.
I appreciated the attentiveness, professionalism and responsiveness of the Tukan team, during the design, development and then launch of my application.
Christine LafondPresident, JO Coaching
Projects carried out with complete confidence with Tukan for almost 10 years! Mastery of technique and project monitoring. Best partner! Thank you!
Claude ThibaultCo-owner, L'eau à la bouche agency
Working with Tukanos is like working with friends, but in a very professional way. They know how to listen to what you need, and if there is something that cannot be the way you imagine, they recommend alternatives. If you have any problem, even if you tell them it's not urgent, they solve it almost immediately. I have been working with the Tukanos for more than 6 years and it has always been a pleasure.
Renato CalcagnoGuide, Blogger, Entrepreneur
We have worked together on B2B and B2C campaigns for several brands (e.g. Coke, Kukta, Alpro) sometimes until the very last moment. They are a reliable, enthusiastic, persistent, and endlessly patient team, I love working with them!
Stella TóthAccount Manager, REWART
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